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Interactive
brochures entertain, inform and persuade. Interactive video,
movement, animation, narration, music…etc, communicate your
message on a regular or business card sized CD. Interactivity
allows the viewer to customize the material they see.
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The interactive brochure delivers rich experience. Most people expect
to control what they see. The most effective interactive brochures
contain exciting content including animation, sound effects, music,
video, and relevant links to timely content and surveys available
via the web.
There are many navigation formats for the interactive brochure.
One may have an introductory movie followed by a menu leading to
other selections. Another might be a tour from the beginning where
selected content is shown based on the answers to specific questions.
While it is simple to coordinate this brochure with your website,
it is a totally different medium. It is a portable, multimedia,
commercial that you can send via the mail or the internet.
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